From the emergency solution to the optimum for companies

Detlev Artelt, Managing Director of aixvox GmbH
Published in: DiALOG - THE MAGAZINE FOR DIGITAL CHANGE | 2021

The last year has changed a lot. Especially the working world had to rethink. Digitization experienced an enormous push, intentionally or unintentionally, and concepts such as the home office or mobile working moved into the focus of companies. "Stay at home" applied right at the beginning of the first lockdown and drove thousands of knowledge workers to work within their four walls at home, often without a concept. Those who didn't already have the privilege of a remote workstation often ended up at the kitchen table or in the storage closet. Laptops were organized and made ready in hasty actions, software for collaboration was made available without much onboarding, and corporate processes were adapted "on the fly." And now? More than a year later?

Currently, according to Statista, 24% of respondents work in a home office; in the first lockdown, the figure was as high as 27%. This shows that the government's calls were successful, and it also shows that the option of working remotely is being accepted by employees and companies alike.

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Unfortunately, what the statistics don't show is the "how". Because home office unfortunately doesn't always mean working at a well-equipped workstation in a separate room with the right technology and the support of team members and company management. But in many cases simply, laptop at the kitchen table, continuous video conferencing and thousands of questions. Here we have reached a point where it is now necessary to develop sustainable concepts and processes from provisional and stopgap solutions, in very different areas, for example:

Leading distributed teams - digital leadership

Leading distributed teams, which are often not only in different buildings or cities, but also in different time zones, is a major organizational challenge - not only during a pandemic. As soon as team members work in different locations, there is an increased risk that the quality of work, motivation or even time management will suffer.

The peculiarities of distributed teams present special challenges for managers. Because they work in different locations, team members rarely see each other in person, if at all. While it is possible to get together spontaneously for a short time when working in an office or at least in one building, this is usually difficult to achieve with distributed teams. A real team - i.e., a sense of community - is difficult to realize across large distances. And even if there are cameras and video chat, it's hard to replace gossip at the coffee machine. It is certainly possible to measure results and assess success even in distributed teams, but factors such as motivation, enjoyment of the work and possibly also the ambition to develop further are difficult to assess.

Additional tasks for managers

As already described, these special features result in problems and also additional tasks for managers, for which most of them, however, are hardly prepared. For someone who has only been used to working with teams on site and face to face, it initially seems to be an insurmountable hurdle to build trust and to really make a team out of people who are working on a project in different locations.


Communication is therefore the key to success.


This can be achieved through various measures. Right at the beginning of the project, it makes sense to actively get to know all team members and to start team building by holding a joint kick-off event. Involve all members in the project, be open to suggestions, delegate tasks and develop motivating visions together.

Most importantly, give your team the benefit of the doubt

If communication is already one of the most important points for teams working in one place to ensure smooth processes, it is even more important for distributed ones. Even in the age of video and chat, communication must be able to be actively embraced by all sides. To achieve this, team members must be trained in their media skills above all else. After all, even the will to communicate across borders is only of any use if one can also handle the necessary tools.

Communication is therefore the key to success. Whereas in the office it is a matter of course to have a brief exchange with colleagues or to ask a quick question, this is only possible to a limited extent in the home office. This makes it all the more important for managers to ensure that there is a regular exchange between team members - and not just on technical topics. Invite people to short video calls to give structure not only to your team, but also to yourself. For example, the "water status report on coffee" on Monday mornings or a daily standup are options that can also be easily implemented in the home office.


Concepts, strategies and structures for the post-pandemic organization of work in the home office and in companies are therefore in place. So what are we waiting for?


Efficient and motivated at the remote workplace - energizing people

Even with a good connection to colleagues and trained managers, the home office can become a motivation trap. Before the pandemic, it was still the key to effective work, to an optimal work-life balance. Now, one Corona summer-winter-spring later, things look different for many. Lack of social contacts, stress and excessive demands are the result.

This is certainly due in part to the pandemic, the impact of which many are experiencing as a prolonged crisis. This makes people scared, sad or even angry, which they experience as stress.

Shifting down a gear would be one solution. But that is easier said than done.

Here, small rituals help to leave work behind from time to time. Studies show that home office workers often work more hours than less - something that many employers still fear. Employees should therefore create rituals for switching off, such as pushing the office chair under the desk or deliberately going for a run or reading the newspaper, in order to get some distance from the job in their heads.

Self-organization is the magic word, and from this comes the intrinsic motivation to really work effectively. So - even if home office sounds to many like ordering pizza and chilling on the sofa with your laptop - create fixed structures for yourself. This starts in the morning, when you put on official office clothes instead of jogging pants.

Structure your day with times for e-mails, times for communication and times for concentrated work. Schedule breaks and learn to say "no" to constant availability or "just a quick question" from bosses and colleagues.

But despite all self-organization, companies are also responsible for "energizing" their employees.

This can be done in a variety of ways. For example, the week can be peppered with small events that stand out from the daily routine, such as a virtual quiz with small prizes. The team playlist on Spotify or even small celebrations for reaching a milestone. The key here is to be creative. Even small talk in the morning can improve the day for the team member because he or she feels understood and taken seriously.
Unfortunately, all of this cannot replace one thing: the shared, social interaction in the office.

Speaking of the office, even though there is no end in sight to the pandemic, many companies are planning to return workers to their old workspaces. But is it that simple? And does it make sense to simply pick up where you left off at the beginning of 2020?

The workplace of the future

We actually answered this question at the beginning of the text. No, it isn't! Unfortunately, it is also a fact that the majority of companies have done nothing to improve the work situation - spatially - either in the home office or in the company. The current Leesman study sums it up well - in terms of home office: Only 40% have a dedicated space or office at home. The majority of 60% either just have a dedicated area in their living room for working or work wherever there is space.

Let's assume that and the pandemic will continue for a long time: What do 21st century workplaces need to look like in order to create optimal, motivational and effective environments for companies, employees and customers?

The Virtual Interactive Professional, as Philip Vanhoutte calls the type of virtual and remote knowledge worker, must excel in four areas:

  • Schreiben/redaktionelles Arbeiten: Hier ist die Konzentration entscheidend. Dies erfordert einen geschlossenen Raum mit guter audio-visueller Privatsphäre oder kurz: RUHE.
  • Präsentieren/Verkaufen: Eine energische Sprachkommunikation ist unerlässlich, um eine kraftvolle Botschaft zu vermitteln, die andere aber stören könnte …
  • Interagieren: In virtuellen Meetings bei denen gutes Zuhören (Sprachverständlichkeit) und energische Zusammenarbeit unerlässlich sind.
  • Auftanken: Abseits von Büroansichten und Sound – zur Kontemplation.

So what you need at your home office is a private and enclosed space to allow writing / selling / interacting in excellent acoustic isolation. And equally 'escape' opportunity in the (non-work) spaces to recharge energy. It is therefore not only time to consider home office, remote workplaces and mobile working as independent possibilities, but as set possibilities that - if the activity allows it - should be open to everyone and for which independent spaces must be created. Now, it is also the case that currently our houses and apartments are not designed to also serve as workplaces.

What does that mean for the future design of living space?

First of all, if the house is used as a workplace, there must be a dedicated space for work. Many people who work from home during lockdown do so from kitchen tables or the sofa. These are usually unsuitable for ergonomic reasons. The type of space needed varies depending on the type of work. Home offices therefore cannot be designed according to the "one size fits all" principle. Depending on the type of work, they also need to be designed for technological equipment as well as collaboration opportunities, and acoustics and bandwidth, which tend to be neglected in Germany, also need to be considered.

In the context of (home) workplaces, the issue of biophilia should also be considered in their future design. "Biophilia" refers to man's innate connection to nature. There is a wealth of research showing that access to natural light, sounds, smells and textures has positive effects on well-being and supports effective work. In some workplaces, this has already happened in the form of living walls or other green spaces, water features and access to real daylight; in others, the only greenery is the potted plant on the desk.


Very important: Give your team the benefit of the doubt.


In a home office, access to natural light and "real" greenery is often easier to achieve than in office buildings. Be it through a terrace or even a garden.

New offices or new homes?

The answer to this question is quite simple: both. Doing away completely with corporate offices is not possible for a variety of reasons. Production, for example, cannot be outsourced to a home office and, for example, remote working is not yet an option in the medical sector either. So don't worry, if you have to or even want to, you should continue to work on-site at your company.
But here, too, improvements are urgently needed. We have to get away from the idea of densely packed desks in open-plan offices.

The "new" way of working, which promises fast results, higher productivity and better motivation, is activity-based and hybrid. What does this mean? Activity Based Working is an organizational structure with activity-based workstations to promote performance and creativity. ABW was developed in the 1970s and 80s in the USA by the architects Phillip Stone and Robert Luchetti and is characterized by the fact that the individual worker no longer has a fixed workplace and rigid spatial structures are dissolved. An office design according to ABW offers the possibility to flexibly choose the optimal workplace for the respective activity:

  • An office workstation with height-adjustable sit-stand desks. Screens that reduce sound propagation and promote sound absorption, as well as protect against visual disturbances. Office swivel chairs are ergonomic with intuitive adjustments. VDU workstations are equipped with docking station, mouse, keyboard, monitor holder, and one or two monitors.
  • Short-term workstations for the "mobile" workforce with electrified bench solutions for up to eight employees:inside with sound-absorbing screens, supplemented by wireless charging if required, and ergonomic swivel chairs with individual adjustment options.
  • Rooms for concentrated and isolated activities as well as for confidential discussions. Room-in-room systems can be used for so-called think tanks. These rooms have individual lighting and air-conditioning control and are equipped with furniture appropriate to their use.
In more recent designs, there are also areas for social interaction.
Concepts, strategies and structures for the post-pandemic organization of work in the home office and in companies are therefore available. So what are we waiting for?

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"Simply Working Differently" has been 'his' topic for more than 15 years - in workshops, consultations, publications and events. Detlev Artelt is the managing director of aixvox GmbH, a vendor-independent consulting company from Aachen. The expert for online work of eco e.V. leads the competence group Business Communications at EuroCloud and is also active as speaker, moderator as well as advisory board at international congresses. In addition, he is co-founder of the NEUWORK consultant network. Under the brand "Einfach Online Arbeiten - EOA.live" he also offers the conception and implementation of virtual and hybrid events with a team of experts. Detlev Artelt is the publisher and author of the specialist book series "voice compass", the "PRAXISTIPPS Kundenkommunikation" and "EINFACH ANDERS ARBEITEN". www.aixvox.com